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The Mad Scientist Approach to Small Business Marketing

Marketing Assets, Marketing Strategy, small business marketing

The Mad Scientist Approach to Small Business Marketing

By Karen Lawrence| 2016-07-30T15:07:17+00:00 July 30th, 2015|Categories: Marketing Assets, Marketing Strategy, small business marketing|Tags: marketing assets, self-employment, small business strategies|

Year three of the Self-Employment Experiment (which has been dubbed the “Gauntlet Year”) is finally completed, and my consulting business aimed at helping entrepreneurs serve up their best small businesses marketing assets has surpassed the 50 client mark. The big realization after hitting the 50 client milestone is that what I do is a little [...]

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Small Business Marketing–Surviving the Gauntlet Year

Marketing Assets

Small Business Marketing–Surviving the Gauntlet Year

By Karen Lawrence| 2016-07-30T23:08:47+00:00 March 30th, 2015|Categories: Marketing Assets|Tags: marketing assets, self-employment, small business strategies|

I’m now counting the time of the Self-Employment Experiment in months and years instead of weeks, and am praying I will survive what will forever be referred to as “The Gauntlet Year.” At two years, eight months, I have hit the inevitable period where most new businesses have blown through the initial excitement and optimism, [...]

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SMART Digital Marketing Solutions for Small Business

The Mad Scientist Approach to Small Business Marketing

The Mad Scientist Approach to Small Business Marketing

Small Business Marketing–Surviving the Gauntlet Year

Small Business Marketing–Surviving the Gauntlet Year

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